Welcome to the 11th Annual Edition of Digital Pharma Europe! For 2019 we are delighted to announce that the 11th Annual edition will be hosted at Merck Serono, in Rome.
From our own detailed market research allied to our partnership with Merck Serono, we are extremely confident that, for 2019, the event will provide true value to the full pharma value chain, inclusive of the new non-traditional players entering the space.
This year we will be focused on helping pharma understand how to evolve and adapt to the rapidly changing global healthcare ecosystem, and to the rapidly changing needs and dynamics of its customers. In essence: Understand Digital Marketing and the Evolution of The Engagement Model In The Era of AI.